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http://traffic.libsyn.com/sportstaopodcast/Taoep0823.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSStefanie Gordon arrives on the podcast during an interesting time in her sports social media career: searching for that elusive next job. Gordon shares her experiences in the digital realm as a producer for Sports Illustrated, as well as how one

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http://traffic.libsyn.com/sportstaopodcast/Taoep0822.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSKarri Zaremba shares her experiences at creating connective marketing for venues through technology, both inside and outside the facility. Zaremba talks about the optimization of personalized data, marketing analytics, relevant/targeted content, and interactive technologies designed to acquire, retain, and monetize active

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http://traffic.libsyn.com/sportstaopodcast/TaoEp0821.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSPaul Franklin, founder of Franklin Capital Strategies, a full-service financial strategies firm with offices in Vienna, Virginia and Cleveland, OH. Franklin shares his vision of what makes a great financial strategic plan for athletes, and has worked with many professional athletes and

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http://traffic.libsyn.com/sportstaopodcast/TaoEp0820.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSIt’s the 5th Anniversary of the original recording the Tao of Sports Podcast, with Ep. 1 guest Matt Harper, who returns for the third time to the show. Harper discusses his transition from college ticket sales to minor league baseball, as

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http://traffic.libsyn.com/sportstaopodcast/TaoEp0819.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSDan Gale isn’t shy about telling everyone that he finds the large sponsorship merger of Learfield-IMG College to be troubling for the landscape of collegiate athletics. Gale discusses some of the issues that arise from developing corporate sponsorship activation, especially with

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http://traffic.libsyn.com/sportstaopodcast/TaoEp0818.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSBrandon Steiner launched a sports marketing empire by using his life savings in 1987 and hasn’t looked back since. Steiner discusses how sports collectibles have been resilient in their comeback potential with consumer demand, and what the sports trading card industry

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http://traffic.libsyn.com/sportstaopodcast/TaoEp0817.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSOver two years ago, Michael Abramson came on the podcast (Ep. 520) to discuss how The Hartford Yard Goats would open up the 2016 season in their new ballpark. Almost 300 episodes and two years later, Abramson returns to the podcast

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http://traffic.libsyn.com/sportstaopodcast/TaoEp0816.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSIsabella Tamplin opens up the ticket world of Brazil for podcast listeners, sharing insight into her company, Grupo BWA, which oversees ticketing for over 30 professional soccer clubs. Tamplin discusses some of the issues facing the Brazillan soccer fan, especially in

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http://traffic.libsyn.com/sportstaopodcast/TaoEp0815.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSJohn Katz returns for a third time to the podcast (Ep. 601 & Ep. 183), this time to discuss how Tim Tebow and a lunar eclipse, two marketing boons that helped the Columbia Fireflies achieve attendance metrics in 2017. Katz discusses

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http://traffic.libsyn.com/sportstaopodcast/TaoEp0814.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSJim Boone joins the podcast to chat about the volatility in the secondary ticket market for combat sports, especially considering the terrible pricing decisions of the Mayweather-McGregor bout in August. Boone discusses his insight into reselling tickets for MMA/UFC and boxing,