From The Editor’s Desk
From The Editor’s Desk
The Trouble With Clean Innovation And Getting Into A Marketplace Late
Markets are always universal in how they are accessed. You can either be part of a market, or you can dominate it. The issue becomes whether you can recognize a market before it is cornered and dominated, therefore buying in before establishment of the supreme share is taken. I have
A Vendor Beholden To Budget
Although I receive a lot of cold calls from vendors looking to do business with me, only one stood out last week, for all of the wrong reasons. I respect the fact that vendors try to reach out to me, and am more than willing to give them the benefit
Why Aren’t Teams Hiring Ticket Brokers?
Yesterday, I had a fascinating lunch debate session in Davis, Calfornia with Fair Ticket Solutions / authenTICKET’s Alan Gelfand about the secondary market. Gelfand was stopping by, on his way to chat up verification systems with teams, and gave me his thoughts on the secondary. Gelfand has been more than
Dinosaurs Never See Asteroids Coming
No matter how many millions of years ago it was, or if you are somehow in the camp with former baseball player Carl Everett who believes that dinosaurs never existed, there is a lesson to be learned from the entire matter of their extinction. They never saw what was about
Starting A League On Short Notice Won’t Work
Have you heard about the MLFB? No? Amazing. Neither had I. Yet Major League Football is kicking off a 2016 Spring Football campaign, announcing it in June 2015. The headquarters will be in Lakewood Ranch, Florida. That’s not even 8 months to set-up shop and get going. But hey, it’s
Short Sighted Sports Ticket Sales
If you haven’t noticed, things are getting very interesting for sports ticket sales. It seems as if there is a war within itself, where sports executives issue ultimatums to their fans, and when the fans push back, the sports franchise gets beat up in the press and ends up yielding.

Why Do Phone Book Catalogs Exist?
When people get forced into marketing patterns, they stay there. And they expect the consumer to stay there too. I came home yesterday to find two large phone books on my front door step. I didn’t order them, nor request them. I haven’t used a Yellow Pages or any type
Don’t Ignore The Red Flags In Interviews
Interviewing young college students can tell you a lot about how the majority of people interview in general. Because, even though we get a tad smoother, frankly, we don’t change much. We tend to rely a lot on the investment of education and job experience to sell ourselves in an
The Trouble With Loaded Questions Is That They Provide Good Answers
Think about why a question is asked in the first place? Not only to illicit a response, but also to ensure that you get back information within the answer. And when you are asking multiple follow-up questions, or creating a conversation, some of the initial questions that you ask must
The Idea Matters, But So Does Implementation
I love a great idea. Especially when I get to hear something creative come from someone else’s brain. But that’s the rub right, its just an idea at that point. How do you make it float? How do you ensure that it is great than just something someone said once,