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From The Editor’s Desk

From The Editor’s Desk

From The Editor's Desk

No matter how many millions of years ago it was, or if you are somehow in the camp with former baseball player Carl Everett who believes that dinosaurs never existed, there is a lesson to be learned from the entire matter of their extinction. They never saw what was about

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From The Editor's Desk

Have you heard about the MLFB? No? Amazing. Neither had I. Yet Major League Football is kicking off a 2016 Spring Football campaign, announcing it in June 2015. The headquarters will be in Lakewood Ranch, Florida. That’s not even 8 months to set-up shop and get going. But hey, it’s

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From The Editor's Desk

If you haven’t noticed, things are getting very interesting for sports ticket sales. It seems as if there is a war within itself, where sports executives issue ultimatums to their fans, and when the fans push back, the sports franchise gets beat up in the press and ends up yielding.

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YellowPages
From The Editor's Desk

When people get forced into marketing patterns, they stay there. And they expect the consumer to stay there too. I came home yesterday to find two large phone books on my front door step. I didn’t order them, nor request them. I haven’t used a Yellow Pages or any type

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From The Editor's Desk

Interviewing young college students can tell you a lot about how the majority of people interview in general. Because, even though we get a tad smoother, frankly, we don’t change much. We tend to rely a lot on the investment of education and job experience to sell ourselves in an

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From The Editor's Desk

Think about why a question is asked in the first place? Not only to illicit a response, but also to ensure that you get back information within the answer. And when you are asking multiple follow-up questions, or creating a conversation, some of the initial questions that you ask must

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From The Editor's Desk

I love a great idea. Especially when I get to hear something creative come from someone else’s brain. But that’s the rub right, its just an idea at that point. How do you make it float? How do you ensure that it is great than just something someone said once,

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