Podcast Episodes

Ep. 8 – W.B. Grimes Sports Advisory Group Bill Yates

Yates is the guy that a franchise ownership group calls when they are either looking to buy into a market or sell out of one. Yates is part of the W.B. Grimes Sports Advisory Group, which evaluates the value of franchises, puts together the deals with discretion, while pulling off major and minor league deals across the country. Yates talks about going into team situations, understanding the details behind the deals, and ensuring that the general fan base does not get agitated along the way. Yates has pulled off some of the larger major league franchise deals lately, but also has sold several hockey and baseball franchises in the minor leagues. Yates describes various marketplace nuances and how to overcome obstacles on his way to a sale. Twitter: @YatesieTweets

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1 Comment

  1. December 3, 2012 at 6:53 am — Reply

    Bill Yates is an amazing business man and he knows “Sports marketing.” I found this interview to be amazing and I highly recommend it for anyone wanting to learn more about how sports marketing.

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