The Latest from Tao of Sports

ArenaFB
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0048.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSBJ Pickard operates one of the largest fan engagement operations in professional sports. The Arena Football League’s social media efforts rival that of that larger professional leagues, and Pickard discusses where the AFL was in terms of fan support prior to

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Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0047.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSIn Barcelona, Rutger Hoorn oversees ticket sales for Euroleague Basketball’s Final Four, which is watched by over 197 million in over 40 countries each May. The Final Four is set to be played in London for the next two years, even

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LSteinberg
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0046.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSS“Super Agent” Leigh Steinberg has represented some of the biggest athletes in the world of sports. The inspiration for the main character in “Jerry Maguire” and a technical advisor on “Any Given Sunday,” Steinberg has represented more than 60 First Round

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Blog PostsSportstao Industry Posts

We often talk about how communication has changed. And it has. I believe, in some ways, for the better. Check out this exchange I had Feb. 19, 2013 with a person from the Pac-12 and a journalist in Florida on Twitter. Had this been 10 years ago, this would have

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CBrowns
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0045.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSChris Gallagher has been helped re-engage a rabid fanbase with its hometown Browns in the last two seasons. Deciding to do his podcast interview while in a vehicle, off the road during a Ohio snowstorm, Gallagher talks about the different promotions,

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OleMiss
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0044.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSIn less than a year on the job at Ole Miss, Ross Bjork has made a name for himself as its athletic director. His football coach, Hugh Freeze, signed the No. 1 recruit in the nation, defensive end Robert Nkemdiche, only

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Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0043.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSIs there an ROI in social media? Jeff Lillibridge may have the answers to that. He’s worked for several years with two NBA teams, both in web services and as a sales representative. Now a VP of Social Media with Phizzle,

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Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0042.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSHe might be considered a ticket heretic by the time listeners are done with this episode. Why? Because Steve DeLay thinks outside the box and provides his opinion contrary to what the norm is. DeLay doesn’t subscribe to the notion of

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