The Latest from Tao of Sports

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Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0041.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSJeff Yocom leads a staff division focused on finding the next best sports executives in the country for his pro team clients. GameFace, Inc.’s legendary status as a pioneer of training and executive search has created an environment of trust with

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Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0040.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSIn 17 years, Barry Gibson has amassed a wealth of knowledge on how to sell any type of ticket package. His focus remains on strategy and training of new staff, creating different scenarios in order to ensure that every question is

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Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0039.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSDave Chase has served every type of role within the world of baseball.  Chase served as president/publisher of Baseball America for 17 years, President of Baseball Concessions, Inc. for 14 years, and was President/General Manager of the Memphis Redbirds for 7

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Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0038.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSIn 2008, a revolution occurred on the campus of Georgia Tech. The Aspire Group, Inc. became one of the first third-party organizations to assume the ticket selling duties of a college campus. What was viewed originally with skepticism by athletic departments

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Blog PostsSportstao Industry Posts

There are three primary values which play a major role in whether or not a purchasing decision is made. Trust, Quality, and Advocacy. While sales focuses a lot on the customer service aspect, it cannot be the end all of the purchasing decision. Why? Because customer service may bring a

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Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0037.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSOne of the newest ways to build ticket retention online is the world of “retargeting.” AdRoll is a San Francisco tech company focused on retargeting that has helped manage several online ticket initiatives for NFL, NBA, MLB, NHL, and MLS franchises.

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Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0036.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSThe Fresno Grizzlies have been one of the most successful franchises in minor league baseball. No small part of that comes from their commitment to sales & promotion, exemplified by Derek Franks and his staff. Franks talks about coming into the

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Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0035.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSMatt O’Neill competes in the toughest media & sports market in the country, while trying to also expand the brand of the NY Red Bulls into the world’s biggest stage. O’Neill discusses how the Red Bulls have gone after capturing fans,

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