The Latest from Tao of Sports

Global communications, America
Blog PostsSportstao Industry Posts

Sales staffs share a lot of similarities with the IT departments. Both sales and IT are put into hidden areas of the team’s building. They can go anywhere and half of the executives neither understand, nor want to know what exactly goes into either department. Both sales and IT aren’t

Read More
SMelton
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0014.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSSarah Melton has spent over 13 years with the NBA’s Dallas Mavericks, rising in the Public Relations Department until becoming the team’s Director in 2004. Melton talks about the ins-outs of the sports industry, especially things such as travel, sleep, social

Read More
BWatson
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0013.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSBrian Watson is the Director of Sales, Event Suites & Special Events at The Staples Center in Los Angeles. Watson talks about filling the suites regardless of whether the anchor tenants have CBA issues or what to do when playoff formats

Read More
PerCap
Blog PostsSportstao Industry Posts

Designing a good annual per cap is no easy task for a professional team. It must be a little daunting when it comes to a minor league farm team who is in a major league city of the same sport. Because while you are playing, they are playing, thus the

Read More
RIrwin
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0012.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSUniversity of Memphis Professor & Associate Dean Richard Irwin knows the bad rap that some sport management degrees earn in the field. The Memphis program has set itself apart by focusing on revenue streams & sales management. Irwin talks about the

Read More
PipedPiper
Sportstao Industry Posts

The industry talks a lot about how they can provide incentives to a group leader. Usually, they toss them a hat, a couple tickets to an upcoming game, and things that are still within the realm of the team’s game. Here’s my question: What if that group leader doesn’t desire

Read More
OAthletics
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0011.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSBrian DiTucci has spent over 11 years with the Oakland Athletics, moving up the ranks from a Ticket Sales Representative to the Director of Ticket Sales, focusing on new season ticket sales, group sales, and suite bookings. DiTucci talks about the

Read More
BobbleHead
Blog PostsSportstao Industry Posts

We are in a new unprecedented era in the world of sport. People aren’t coming out like they used to. In the 1950s-60s, the idea of showing up to the stadium was basically a meeting place. You may have watched some games on television, but the in-stadium experienced trumped all

Read More
SHARE

Main