The Latest from Tao of Sports

MKozinn
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0807.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSMax Kozinn shares his knowledge of sports membership sales, not just with the San Antonio Spurs, but also with the University of Texas-Austin and with Life Time Fitness. Kozinn discusses some of the facets of engaging the customer in a longer

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KGelman
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0806.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSKen Gelman comes on the podcast to chat about the KASAI Elite Grappling Championships (“KASAI”), New York City’s premier competitive professional and amateur Jiu-Jitsu (BJJ) promotion. Gelman talks about how committed the organization is to hosting live events featuring the most

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CPintens
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0805.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSCraig Pintens joins the podcast to share his insight on how his marketing team has enhanced the profile of the University of Oregon athletic department. Pintens discusses various aspects of tickets, especially concerning deals and subscription models. Pintens talks about how

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EKussin
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0804.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSTo put it mildly, Eric Kussin’s return to the podcast has been exactly 4 years apart (Ep. 218) with a lot of issues in-between. In 2015, Kussin suffered a hard drive crash of his brain as chief revenue officer of the

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pnowlin
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0803.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSPatrick Nowlin shares his knowledge on both the third party and in-house model, having worked at both. Now at the University of Oklahoma as an assistant athletic director, Nowlin talks about some of the different methods of implementing better technology in

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BRS
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0802.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSUnder Bryan Sperber’s leadership, the Phoenix International Raceway is undertaking a massive $178 million dollar rebuild of its facility, aimed at ensuring NASCAR’s legacy in the technology era of sports marketing. Sperber discusses some of the features of the build-out, including

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stadium_2
Blog Posts

As a sports marketing professional for over 20 years, I have seen and done it all, from being an (unpaid) intern to a sales representative to becoming a Manager, Director, Vice President, General Manager as well as being a President and an owner of multiple professional sports teams. Through it

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Sloan Photo 1
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0801.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSAfter about 15 years of bobbleheads as a giveaway item, the crazy just continues for sports as a gift to drive attendance numbers. Alexander Promotion’s Brian Sloan talks about how a simplistic bobblehead is no longer the regular order of the

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