Posts Tagged

college basketball

JVerschueren
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0726.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSIn a podcast first, Joe Verschueren shares a history with the guest of the podcast episode right before him, Matt Carson (Ep. 725), in that they both worked in the same position at Texas State. Verschueren tells of his tenure prior

Read More
JRixon
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0692.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSIf you try to discount around Joe Rixon, he’ll be the first line of opposition that you find. Rixon discusses his disdain for the practice, as well as the lack of marketing around it even to make discounting even somewhat effective.

Read More
DSatter
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0618.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSThe role of the deputy director is explored with Dan Satter, who is in his first year in that position. Satter shares his vision of developing communication with the coaches and staff at Boston University, as well as how to make

Read More
Ticket Option Patent
Blog Posts

A vague patent on playoff ticketing practices is going up for auction, and could set off a potentially larger ‘patent troll‘ ligation issue for the sports, ticketing and travel industry depending on the auction winner. The ‘playoff ticket option’ patent holder is auctioning off his invention claims through the ICAP

Read More
BHancock
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0475.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSBill Hancock has achieved a unique trifecta in college athletics: he was the first director of the NCAA Final Four, first director of the Bowl Championship Series (BCS) and the first director of the College Football Playoff in an over 50-year-career.

Read More
MWhite
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0190.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSRunning a marketing budget in a basketball-crazy state like Kentucky isn’t easy, but Morris White looks towards the positives of what he does on a daily basis. White talks about ways to draw out a student crowd, as well as mentor

Read More
Cleveland-State
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0149.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSBringing her NBA experience with the Atlanta Hawks to Cleveland State, Carrie Neville talks about how the ticket sales office has transitioned into a full-selling suite. Neville presents several ideas of how CSU’s basketball events are more than just a game,

Read More
Idolsports
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0147.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSIdol Sports Marketing is responsible for some of the largest one day non-conference college basketball games in the country. Jon Hines has developed a great strategy of bringing some of the top teams in the nation together to face each other,

Read More
The Honda Center during the Big West Tournament. By Selling all-session passes, it blocked out the ability for those lower seeded team fans to sit together, thus caused this.
Blog PostsSportstao Industry Posts

Yesterday’s second round of the NCAA Tournament men’s basketball tournament has the typical trend; the wonderment of people not showing for some of the key television match-ups. In a world of where optics is everything, it is frankly horrifying to see, and indicative of an overall issue that college athletics

Read More
MarchMadness
Blog PostsSportstao Industry Posts

Ah, today is the first day of March Madness. The billion dollar machine of the NCAA, of advertisers who sneak in without saying “March Madness” by switching the words in scripts and slogans, as well as the entire bracket culture that exists for only one month each year. NCAA Basketball

Read More