Posts Tagged

CRM

Mic
From The Editor's Desk

Entertainers, such as comedians and musicians, have revenue streams that they do not access or realize. This especially applies to those who have smaller fan bases, who may need that money more than those who are at the top their game nationally or internationally. While some of these local comedians/musicians

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From The Editor's Desk

I tend to think of automation as a good investment, if done properly. I’ve been an advocate, simply because it allows multiple conversations with prospects to go on, at different times, without the sales rep being constantly bogged down. The issue is the CRM capabilities, as well as the alarms

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MLTyler
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0720.mp3Podcast: Play in new window | DownloadSubscribe: iTunes | Android | RSSUnderstanding how data can increase the success rate for prospecting sales leads is what MaryLou Tyler has set out to do. Tyler discusses how a sales staff can dramatically increase their B2B sales pipeline into an opportunity engine, without

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From The Editor's Desk

I decided to do a follow-up to a previous post about workflow automation last month. It got some reaction, and with good reason, because its a topic in sports sales we still don’t hear a lot about. That doesn’t mean every other sales staff pushing other products isn’t using workflow

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pipeline
From The Editor's Desk

CRM has given us the ability to inflate metrics to those looking at our macros results. And it helps convince sales staff that they are doing well, even when they are not. Opportunity pipelines are guessing games, for the most part. Each position allows you to garner up a percentage

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workflow
From The Editor's Desk

A lot of CRM capabilities with e-mail automation have sales staffs excited. I’ve been caught in a few of the workflow e-mails before. At the start, you think that you are speaking to the rep, then you realize that you are going down a rabbit hole pattern. By the third

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Selling Tech
Blog Posts

Sports selling methodology is at an industry divide. It is slowly coming to a conclusion that other industries made nearly a decade ago, yet sports was able to deny simply because of product demand. Yet, that is changing, as the consumer is changing in how they consume our product. Or

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FGambino
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0620.mp3Podcast: Play in new window | DownloadSubscribe: iTunes | Android | RSSAnalytics and membership represent the cutting edge of what sports business is turning to in the fit to earn revenue from the elusive fan. Fred Gambino is part of a team that oversees analytics for the Miami Dolphins, the

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thefuture
Blog Posts

Last night, during a Twitter chat for #social4tixsales, I started really giving some thought as to what a future ticket sales staff will look like. Especially after Ken Troupe’s Q5 question: And I believe that I might have an answer. In the next few years, we will see the emergence

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DHarris
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0594.mp3Podcast: Play in new window | DownloadSubscribe: iTunes | Android | RSSThe National Rugby League (NRL) is the top league of professional rugby clubs in Australasia. General Manager Dave Harris manages 39 staff across both the Marketing, Content & Digital and Club & State Services divisions out of Sydney, Australia.

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