Posts Tagged

logos

CrawfordD
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0865.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSDavid Crawford is one of the top industry advocates for the game of Floorball, which is fast becoming one of newest off-season training options and intramural sports in the world. Crawford shares his story of how he first engaged with the

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TSJones
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0718.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSTamica Smith-Jones brings a wealth of experience to her role as the athletic director at UC Riverside, after being a Division II Athletic Director, a Senior Women’s Administrator with UTSA, a former basketball coach, and a former student athlete. Smith-Jones discusses

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D. Wright
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0713.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSFor the 12th straight season, Minor League Baseball has garnered over 41 million fans. MiLB Chief Marketing Officer David Wright discusses the marketing efforts underway to ensure that the fan attendance number grows instead of remains static. Wright talks about some

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JNeish
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0608.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSFew people have taken as deep of a dive into the licensing side of sports. Jim Neish talks about his passions, especially on the differential between good branding and actually knowing what you’re talking about. Neish talks about how merchandise and

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headshot 2
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0599.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSThe Vermont Lake Monsters may be one of the few professional teams in The Green Mountain State, but they also play in one of the oldest ballparks in all of Minor League Baseball. General Manager Joe Doud discusses some of the

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JKlein
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0577.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSFor the past 15 years, Brandiose has been at the cutting edge of developing and reworking sports team logos and identity. This goes beyond the simple piece of creating a hat or uniform, and transforms into a deep-dive into how the

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Ticket Secondary Wars
Blog Posts

The Ticket Secondary Wars of 2015 have now gotten state legislators involved in Florida, Washington State, Michigan and Missouri, coupled with two lawsuits against professional teams who have canceled tickets for not using Ticketmaster resale channels. It has created a debate about whether resellers have the ability to maximize their

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kbazen
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0412.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSKristopher Bazen is a sports branding and graphic design specialist with over a dozen years of experience in the professional sports and collegiate athletics marketplace. Bazen discusses his passion for creating great design, as well as ensuring that he captures both

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hallmark
Blog Posts

One of the many things that too many focus groups can do is eliminate the risk of failure. Especially when it comes to hallmarks (logos, traditions, etc) which a small minority of people might want to avoid because of the outcry that may follow. But the thing is, sometimes, those

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TDurham
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0294.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSFirst time athletic directors at small colleges often are overwhelmed by new tasks such as marketing, branding and communications. That’s where Trip Durham comes in, running 2D Consulting, which seeks out those opportunities to help young ADs build their brand while

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