Posts Tagged

Marketing

spano17
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0877.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSChris Spano ties various components of the primary and secondary ticket markets together, working for MLB, NFL and NHL teams, along with working at StubHub. Now, at the American Hockey League, Spano discusses some of the ways that the secondary ticket

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General Manager
Blog Posts

This is an excerpt from Michael Abramson’s chapter in “The GM’s Handbook” which is available in paperback, Amazon Kindle and Kindle Unlimited. It is cited, indexed and professionally edited, providing perspectives from 16 MiLB C-Suite Executives on leadership, hiring/firing/interviews, merchandise, tickets, concessions, corporate sales and the business of sports revenue

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AlternativeFacts
Blog Posts

This is an excerpt from Greg Coleman’s chapter in “The GM’s Handbook” which is available in paperback, Amazon Kindle and Kindle Unlimited. It is cited, indexed and professionally edited, providing perspectives from 16 MiLB C-Suite Executives on leadership, hiring/firing/interviews, merchandise, tickets, concessions, corporate sales and the business of sports revenue

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geofencing
Blog Posts

As the primary and secondary ticket sales tactics start to merge, it now becomes a race to attract the most buyers to make a purchasing decision on a product that matter. Geofencing solves a lot of these concerns, especially when it comes to mobile acquisition partners. What is Geofencing? It’s

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Photo: Adam Troy
Blog Posts

I was introduced to Floorball in February 2017, when I met David Crawford, who works at the Director of Recreation at St. Martin’s University. It took me about 10 seconds to see why the sport was viable as a local or league activity, and something that could honestly be used

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phones
Blog Posts

This is an excerpt from C. Ryan Shelton’s chapter in “The GM’s Handbook” which is available in paperback, Amazon Kindle and Kindle Unlimited. It is cited, indexed and professionally edited, providing perspectives from 16 MiLB C-Suite Executives on leadership, hiring/firing/interviews, merchandise, tickets, concessions, corporate sales and the business of sports

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dream
Blog Posts

This is an excerpt from Derek Franks’ chapter in “The GM’s Handbook” which is available in paperback, Amazon Kindle and Kindle Unlimited. It is cited, indexed and professionally edited, providing perspectives from 16 MiLB C-Suite Executives on leadership, hiring/firing/interviews, merchandise, tickets, concessions, corporate sales and the business of sports revenue

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why
Blog Posts

This is an excerpt from Jenna Byrnes’ chapter in “The GM’s Handbook” which is available now in paperback, Amazon Kindle and Kindle Unlimited. It is cited, indexed and professionally edited, providing perspectives from 16 MiLB C-Suite Executives on leadership, hiring/firing/interviews, merchandise, tickets, concessions, corporate sales and the business of sports

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Paw Maniacs
Blog Posts

The Seattle Sports Marketing Conference is set for Oct. 15-16, 2018 at the Washington State Convention Center. My goal with this conference is to democratize sports business, by allowing young professionals and top executives to mix. The ticket prices are broken down by day & by 2-day conference badge, and

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JLapsansky
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0874.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSThe BMW Championship represents a unique challenge for Jeff Lapsansky, since he has to sell tickets to a PGA Tour event that moves every other year to a different city. Lapsansky discusses some of the ways that he drives ticket sales

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