Posts Tagged

Marketing

MBurns
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0848.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSMark Burns returns to the podcast for a second go-around after Ep. 697, leaving two online publications behind to start his own digital venture, the Sports Business Chronicle. Burns reflects on some of the choices that he made in order to

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CMcEvoy
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0844.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSDr. Chad McEvoy comes on the podcast to chat about sports management degrees and their viability in the marketplace. Are sports management programs expected to generate job opportunities or to develop critical thinking skills? Is it an either-or scenario? McEvoy discusses

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DRowan
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0843.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSDave Rowan oversees the financial operations for the 32-year-old National Lacrosse League, which is focused on smart, efficient franchise expansion with great partners such as ownership groups like Comcast-Spectacor and Alibaba. Rowan shares his vision of how the digital growth of

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MWasho
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0842.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSThe Rochester Rhinos of the USL have announced that they won’t be playing for the 2018 season. Chief Business Officer Mark Washo returns to the podcast (Ep. 113) to discuss how the decision came down, as well as his return to

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AMHastings
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0840.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSIn her 20 years with the San Francisco Giants, Annemarie Hastings helped craft one of the largest client relations programs for a Major League Baseball team front office. Hastings discusses how the Giants approached season ticket holders, renewals, and high-level client

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ATaylorDixon
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0839.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSAs the president of NACMA for 2017-18, Ayo Taylor-Dixon comes on the podcast to present the 2020 strategic plan for the marketing arm of college athletics administration. Taylor-Dixon discusses how the organization has taken a deep-dive into understand what its membership

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JBarrows
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0837.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSJohn Barrows represents a new type of sales training with old school skills, focused on technology companies and building relationships through workflows. Barrows discusses the process of creating a dynamic relationship within the sales team, and initiating it into a formidable

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deflate
From The Editor's Desk

With the San Francisco Deltas shutting down operations Nov. 24, 2017, only 2 years after declaring how “tech would disrupt sports,” I hope that there are lessons to be learned from all of this. I hope that this will create enough pause for those who routinely call out ticket sales

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TShanto
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0833.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSTibor Shanto has honed his B2B sales training in Toronto over the last 25 years. Shanto discusses how he works with business development teams to get them focused on improving their pipelines from prospecting to actual closing. Shanto presents the argument

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MBordelon2
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0831.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSMalcolm Bordelon represents a 20-year legacy with the San Jose Sharks (1993-2013) where the NHL franchise was one of the highest revenue drivers in all of professional hockey. Bordelon discusses his tenure with the club, which created waves in Silicon Valley

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