Posts Tagged

rights

DMacKay
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0858.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSAs the esports revolution continues, so does the separation from the original game tournament structure to an actual revenue generation model focused on corporate sponsor activation and player rights. Strategic Project Partners’ David MacKay shares his knowledge of the esports space

Read More
BLansden
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0665.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSThe end of this episode probably has one of the largest “drop the mic” moments recorded from all of the guests on the Tao of Sports. Sr. Associate Athletic Director Bill Lansden discusses the greater financial landscape of college athletics, where

Read More
CGrimm
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0524.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSS Understanding the rights of a ticket holder is part of what Fan Freedom has been doing since 2011. It comes down to a question of asking ‘who owns the ticket’ and whether enough is being done on the behalf of

Read More
DBrooks
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0404.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSDave Brooks has shook up the music industry with his new digital magazine, Amplify, which covers its topics like a newspaper beat. As the former editor of Venues Today, Brooks knows how to develop sources and cover the industry from all

Read More
Live-Nation
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0189.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSNaming Rights sponsorships for venues is the largest part of what Jeff Ferguson focuses on with Live Nation. Ferguson talks about how to achieve sponsorships and activation, exclusivity, whether the naming right partners need fuller explanation of their business to consumers,

Read More