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From The Editor's Desk

Not all vendor reps are the same. A lot of them have never worked in the industry that they are cultivating, which makes it harder for them to drive revenue. That may seem crass of me to suggest, but the majority don’t understand what they are selling. Everything is about

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Blog Posts

From June to August, the sports conference season heats up, in conjunction with employee hiring, especially for the collegiate athletic industry. Yet it never ceases to amaze me how few of those working in the sports industry actually attend or engage in sports conferences. Even if it means saving up,

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