Posts Tagged

stadium

KLWombacher
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0231.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSThe Hops just finished their first Single-A baseball season in Hillsboro, Oregon. Team Vice President and General Manager K.L. Wombacher talks about the decision to move the former Yakima Bears franchise more than 200 miles away, re-branding the team as the

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seats
Blog PostsSportstao Industry Posts

I have a friend who works for a big box store who told me about the methodology behind their sales training. It caught my ears, made me consider several options, and wonder whether sports sales could adopt or adapt it in the ticket sales departments. It’s sales territory. My friend’s

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waitinglist
Blog PostsSportstao Industry Posts

The height of success can cause sports franchises to do a lot of things. Especially when they announce a massive waiting list for season tickets. In some cases, it can cause the sales staff to be curtailed. Some of it happens through attrition, other times just general cost-cutting. After all,

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tuesday
Sportstao Industry Posts

Whenever I’m in a stadium or an arena, I find my eyes wandering toward the empty space that could be a goldmine. Typically, I can find several areas that could be changed over with little more than drive and sweat equity into a cash cow for the sports organization. The

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Sunday
Sportstao Industry Posts

Each Sunday, the ever-changing role of sales will be examined. How to continually sell more, fill seats and do it without discounting the house.   Tabling a game is a tradition in sports sales. The customers at the function so its easier to engage as a customer service rep. Plus,

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friday
Sportstao Industry Posts

Each Friday, the role of Big Data will be examined. The idea of how to gain more data through ideas, as well as capturing customer data for new customer business for each franchise. From top to bottom, Big Data is one of the most important components of a franchise’s sales

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liveexp
Blog PostsSportstao Industry Posts

Sitting at an NHL game recently, I found myself next to five children, each under the age of seven. At the blue line, with players checking each other and exciting scoring on the ice, I noted that the five children weren’t paying attention to the game. They were focused on

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FILLHOUSEHEADER
Blog PostsSportstao Industry Posts

Filling the house isn’t as simple as people think. Especially when it comes to a massive stadium with an 81-date home schedule, as each MLB team has. Here’s an examination of the some broad numbers. It does not account for suites or any standing room only sections. But I do

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