http://traffic.libsyn.com/sportstaopodcast/TaoEp0550.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSFounding TickPick in 2011, Brett Goldberg discovered a secondary market ripe with opportunity to aggregate ticket listings. Goldberg discusses his beginnings in Wall Street finance, as well as forming a private company that has yet to go after mega seed funding.
http://traffic.libsyn.com/sportstaopodcast/Taoep0531.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSS Randy Cohen isn’t just a CEO, he’s the Chief Energizing Officer of TicketCity, a secondary market broker that has lasted over 25 years in the business. Cohen relates his story in two formats, both in the conversation of the podcast
#SportsTao Preview: Fan Engagement Wednesday, Aug. 28, 2013 5 p.m. – 6 p.m. PST Fan engagement is one of the newest trends in sports marketing. It is an off-shoot arm of sports marketing, focusing on the idea of engagement beyond a promotion or theme night, getting to the core of
http://traffic.libsyn.com/sportstaopodcast/Taoep0202.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSFan Engagement in the NFL is becoming a larger priority for teams than ever before. Hussain Naqi talks about how the Jaquars are rethinking fan engagement, whether that be through community relations, secret shoppers, fan experience models or even WiFi in