Posts Tagged

technology

KarriZaremba
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0822.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSKarri Zaremba shares her experiences at creating connective marketing for venues through technology, both inside and outside the facility. Zaremba talks about the optimization of personalized data, marketing analytics, relevant/targeted content, and interactive technologies designed to acquire, retain, and monetize active

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MMurdock
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0809.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSMark Murdock joins the podcast to chat about how whole body cryotherapy and other recovery modalities are changing sports fitness and athletic training. Murdock discusses the latest cutting-edge recovery methods from the point of view as a former coach; introducing the

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pnowlin
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0803.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSPatrick Nowlin shares his knowledge on both the third party and in-house model, having worked at both. Now at the University of Oklahoma as an assistant athletic director, Nowlin talks about some of the different methods of implementing better technology in

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BRS
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0802.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSUnder Bryan Sperber’s leadership, the Phoenix International Raceway is undertaking a massive $178 million dollar rebuild of its facility, aimed at ensuring NASCAR’s legacy in the technology era of sports marketing. Sperber discusses some of the features of the build-out, including

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disruption.jpg
From The Editor's Desk

I’m not as amazed as I should be by the blog post by SF Delta’s CEO Brian Andrés Helmick, who as with many tech folks, tend to misread that application of their devices goes way beyond just the illusion of having more technology at your finger tips. Last year, The

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Katerina Kirillova
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0786.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSSince 1996, Katerina Kirillova has been selling tickets in Russia and knows that consumer’s tastes thoroughly. Kirillova discusses the technological landscape, as well as the Moscow executive acumen when it comes to generating revenue and fostering new distribution channels. Kirillova talks

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dfrystak
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0782.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSThe difference between sponsorship and philantrophy is explored by Dan Frystak, who presents the argument of how activation depends on the experience of the consumer interacting with the branding mechanisms of the product. Frystak explores why several companies are positioning themselves

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AIannarino
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0778.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSAnthony Iannarino is a lot of things, but he refuses to be a shill for the tech industry’s bias against sales phone calls. Iannarino explains that he feels the vested interest of the few have outweighed the realities of the many

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TCaflisch
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0752.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSTod Caflisch has had an amazing year on the job in Minnesota, bringing U.S. Bank Stadium online, as well as ensuring that a variety of new events have gone off without a hitch while implementing a new DAS and WiFi system.

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MLTyler
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0720.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSUnderstanding how data can increase the success rate for prospecting sales leads is what MaryLou Tyler has set out to do. Tyler discusses how a sales staff can dramatically increase their B2B sales pipeline into an opportunity engine, without it becoming

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