Posts Tagged

video

MMurtagh
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0673.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSThe last two NACDA conferences, Michael Murtagh, Jr. has shown tremendous hustle in looking for a sports marketing job. Pre-scheduling and meeting with over thirty sports business executives, Murtagh, Jr. has been actively showing his networking skills on the new social

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JSmith
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0672.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSBlood, sweat and association equity are part of Jimmy Smith’s gameplan to push the social media digital side of college athletic administrators into the forefront of professional development. Smith talks about his lobbying efforts with his fellow digital collegiate professionals into

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PR
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0567.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSPeter Roumeliotis is tasked with the importance of hitting two different-speaking audiences for the Quebec Major Junior Hockey League, both in English and French, each with their distinct cultural tastes for the winter sport. Roumeliotis discusses how he is able to

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Ticket Option Patent
Blog Posts

A vague patent on playoff ticketing practices is going up for auction, and could set off a potentially larger ‘patent troll‘ ligation issue for the sports, ticketing and travel industry depending on the auction winner. The ‘playoff ticket option’ patent holder is auctioning off his invention claims through the ICAP

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ALawton
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0414.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSSports sponsorship decks and ticket brochures are easily some of the worst materials to deliver to the best clients. They often come in the form of rudimentary PDFs, one-sheet paper proposals or Microsoft Powerpoints that convolute the process rather than help

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BMcDonald
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0413.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSThe world of sports analytical study is changing by the amount of data compiled from video. At the forefront of this innovation is Vantage Sports, which is able to log and capture multiple video streams, forensically studying various data points throughout

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JCole
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/TaoEp0409.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSFanmaker hasn’t reshifted their digital focus in college athletics as much as they have complimented their existing workflow to build an insights component to their client offerings. Fanmaker CEO Jason Cole talks about the humble beginnings of the company, formerly called

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thebest
Blog Posts

The biggest issues that the Internet has is abundance. The idea that there is always more out there. When there was only one or two social media platforms, it was likely easier to determine how to reach everyone. But now, that’s all changed. Audiences are starting to become fractionalized. There

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pstringer
Podcast Episodes

http://traffic.libsyn.com/sportstaopodcast/Taoep0298.mp3Podcast: Play in new window | DownloadSubscribe: Android | RSSThe digital media landscape changes daily, especially in the sports world where teams are trying to show impact on various platforms. Peter Stringer’s role at the Boston Celtics is about focusing on specific platforms and making them into viable content streams

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LAKISS1
Blog PostsSportstao Industry Posts

Leave it to KISS and its marketing army to change over professional sports just a little bit. Before anyone thinks that KISS hasn’t changed anything, remember, this is a bad with about a million songs, painted faces, pyrotechnics and every type of residual marketing piece available to their fans (from

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